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Peter Craddock Featured in Masters of Privacy Podcast

Keller and Heckman Partner Peter Craddock was featured in the Masters of Privacy podcast episode, “Could core advertising components fall under the ‘strictly necessary’ ePrivacy exemption?” The purpose of this episode is to explore this one significant question: Could we re-interpret article 5.3 of the ePrivacy Directive so that the “strictly necessary” (to provide a service) consent exemption gives shelter to the core technical building blocks of advertising solutions, making journalism possible?

Peter answers this question by presenting a different angle on some of the issues regarding online advertising, including ePrivacy, the GDPR, data as a commodity, cookieless, and consent.

To listen to the full podcast episode, please click here.