Partner Sheila Millar to Present at ICC’s Turning Standards Into Action: 2025 ICC Environmental Marketing Framework Release

Keller and Heckman Partner Sheila Millar, who led the revision of the ICC Environmental Framework, was invited to present at the International Chamber of Commerce (ICC) Turning Standards Into Action: 2025 ICC Environmental Marketing Framework Release – Climate Week NYC, to be held in New York, New York on September 22, 2025. 

As environmental claims in marketing grow more complex and scrutinized, the ICC Environmental Framework remains the global benchmark for ensuring such claims are accurate, substantiated, and not misleading. It offers practical guidance for navigating terms like “sustainable,” “recyclable,” “degradable,” and “free-of,” and includes a dedicated Environmental Claims Checklist to support day-to-day implementation.

This event will review how companies can take meaningful action to curb greenwashing and build consumer trust. 

For more information, including how to register, click here.